Site audits
The proof your pitch needs
An automated diagnosis of exactly what's wrong with a prospect's current site — hard, Google-sourced numbers and AI critique distilled into a pitch-ready punch list they can't argue with.
Real Lighthouse data, mobile and desktop
Runs the actual Google Lighthouse engine for Performance, Accessibility, Best-Practices, and SEO, plus Core Web Vitals (LCP, CLS, TBT) — numbers pulled straight from Google's own tooling.
AI visual and copy critique
A vision model scores the design 1–10 with concrete strengths and weaknesses; a separate pass judges value-proposition clarity, CTA strength, and trust signals — the things an owner feels, not jargon.
The freshness hook
A Wayback Machine check finds when the site last meaningfully changed — often the strongest line in the whole email: "your site hasn't been updated since 2019."
A branded leave-behind
Everything distills into 3–8 pitch-ready findings, each with an honest severity and a sales-ready recommendation, and generates into a one-page, agency-branded PDF with a "Book a 15-min walkthrough" CTA.